Privacy policy

Privacy Policy

Last Updated: [25 Oct 2026]

Welcome to VREKA ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, and the choices you have when you visit or shop on vreka.store.

By using our website, you agree to the practices described in this Privacy Policy.

Who We Are

VREKA is a premium streetwear brand based in India, offering oversized apparel and accessories through our Shopify-powered online store.

Website: vreka.store

Email: [vrekasupport@gmail.com]

Information We Collect

Information You Provide

When you place an order, create an account, subscribe to emails, or contact us, we may collect:

Full name
Email address
Phone number
Shipping address
Billing address
Order details
Any information you voluntarily provide in messages or inquiries

Payment Information

Payments on VREKA are processed securely through trusted third-party payment providers such as Razorpay. We do not store your complete debit or credit card details on our servers.

Information Collected Automatically

When you browse our website, we may automatically collect:

Device information
Browser type
IP address
Operating system
Pages visited
Time spent on pages
Referral source
Cookies and similar technologies

This helps us improve our website, understand customer behavior, and provide a better shopping experience.

How We Use Your Information

We use your information to:

Process and fulfill your orders
Provide shipping and order updates
Respond to customer support requests
Improve our products and website
Detect fraud and maintain security
Send promotional emails or updates if you choose to receive them
Comply with legal obligations

Shopify's Role

VREKA is powered by Shopify, which helps us operate our online store and process orders. When you interact with our store, Shopify may process certain personal information necessary to provide checkout, payment, security, and store functionality. Depending on our store settings, Shopify may also process information to help personalize experiences, improve services, and support analytics and advertising features. <Cite refs={["turn266282search0","turn266282search3"]}/>

You can learn more about how Shopify handles personal information by visiting Shopify's Consumer Privacy Policy at privacy.shopify.com. <Cite ref=turn266282search3/>

Print-on-Demand Fulfillment

VREKA fulfills products through our trusted print-on-demand partner, Qikink.

To manufacture and deliver your order, we may share only the information necessary, including:

Name
Shipping address
Phone number (when required for delivery)
Order details

Qikink uses this information solely to fulfill your order.

Shipping Partners

We may share necessary delivery information with courier partners to ensure your order reaches you safely.

Cookies

We use cookies and similar technologies to:

Keep your shopping cart active
Remember preferences
Improve website performance
Analyze traffic
Support marketing and advertising where applicable

Depending on your location, you may be shown a cookie banner allowing you to manage certain cookie preferences. <Cite ref=turn266282search0/>

Marketing Communications

If you subscribe to our newsletter or choose to receive marketing updates, we may send you information about:

New collections
Limited drops
Offers
Brand announcements

You can unsubscribe at any time by clicking the unsubscribe link in our emails.

Data Security

We take reasonable technical and organizational measures to protect your personal information.

However, no internet transmission or electronic storage method is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain personal information only for as long as necessary to:

Complete orders
Provide customer support
Meet legal and tax obligations
Resolve disputes
Prevent fraud

When information is no longer required, we securely delete or anonymize it where appropriate.

Your Rights

Depending on applicable law, you may have the right to:

Access your personal information
Correct inaccurate information
Request deletion of your information
Withdraw consent where applicable
Unsubscribe from marketing communications

To exercise these rights, contact us using the email below.

International Data Transfers

Because Shopify and certain service providers operate globally, your information may be processed in countries outside India where necessary to provide our services. <Cite refs={["turn266282search5","turn266282search4"]}/>